Influential marketing executive Wieden dies at age 77

Dan Wieden. (Getty Images)
Dan Wieden. (Getty Images)
Creative force is credited for originating Nike's 'Just Do It' slogan

You'll need a subscription to continue reading

Discover our range of subscription choices, with options starting from £39/month

Already have an account? Sign in here

Read this next

Sponsorship & Marketing

MSG Sports strikes Hub marketing partnership

17 Oct 2022
Industry Moves

Adidas and Puma set out executive succession plans

7 Nov 2022
Sponsorship & Marketing

Administration spells final death knell for 'scattergun' Cazoo sponsorship model

22 May 2024
From our Partners

New whitepaper | The foundations for a new era of intelligent sports

11 Jul 2024
From our partners
Licensing & Merchandising

Fanatics aligns with Topsports to boost Chinese merchandising operations

23 May 2024