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EXCLUSIVE: Qatar Airways to replace Emirates as Formula 1’s airline sponsor

Qatar Airways was previously a sponsor of the Paris and New York E-Prix in the Formula E electric racing series. (Photo: Formula E).

Qatar Airways is set to be announced as the new airline sponsor of Formula 1, nearly doubling the fee paid by previous incumbent Emirates to secure the rights.

SportBusiness understands the state-owned flag carrier has agreed a deal to become a top-tier F1 Global Partner from the start of the 2023 season, with the deal expected to be announced ahead of the first race in Bahrain from March 3-5.

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