MLB club extends run of historic business metrics
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MLB London Series hit record per-cap revenues, says Legends’ Andrew Hampel
Last month’s MLB London Series generated higher per-capita revenues than any other MLB international game, SportBusiness has learned.
World Baseball Classic set to be postponed
Pandemic has already prevented qualifiers for 2021 event from being played
MLB employs ‘virtual idol’ to promote World Series in China
Marketing in China for this year's Major League Baseball World Series will include appearances by 'virtual idol' Leah, as the American baseball league aims to reach young audiences in the country
Little League World Series canceled due to Covid-19
Showcase youth sports event called off for the first time since its creation in 1947