Ardu Prime signs on as new sponsor for EuroLeague, EuroCup

Anadolu Efes Istanbul takes on Real Madrid during the 2022 EuroLeague Final Four championship game (by Nikola Krstic/MB Media/Getty Images)
Anadolu Efes Istanbul takes on Real Madrid during the 2022 EuroLeague Final Four championship game (by Nikola Krstic/MB Media/Getty Images)

Euroleague Basketball has agreed a new sponsorship deal with Greek trading and investment services provider Ardu Prime.

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