Singapore

Latest Features

Singapore’s biggest annual sporting event, the Formula 1 Grand Prix, has become a casualty of the pandemic, but as a regional hub for major sports agencies and with a track record of hosting major events, ‘destination Singapore’ is preparing to welcome back sport with a cost-conscious approach.

Mohit Lalvani, founder and CEO of 1 Play Sports, the Singapore-based sports streaming services provider, identifies a potentially valuable avenue for sponsorship during the pandemic, that may resonate with the public and governments

SportBusiness speaks to Asian fan clubs of European football teams to see what they made of their favourite teams' efforts to keep them engaged during the pandemic.

The Bundesliga’s head of APAC Kevin Sim is deep in talks with potential media-rights partners for the cycle from 2020-21. Kevin McCullagh talks to him about his expectations for the market.

Sport climbing’s 22 Asian federations are waiting for the big bucks to roll in after the sport gained Olympic recognition with a spot at the upcoming 2020 Tokyo Olympics. SportBusiness takes a closer look at sport climbing’s sponsorship situation.

McLaren Racing chief executive Zak Brown wants his team to secure more sponsors from Asia, believing brands from the region are under-represented on its roster

Singapore is targeting the World Rugby Sevens Series scheduled in the city next April as its return to hosting major sports events after the Covid-19 pandemic

Bundesliga International, the league’s international commercial rights arm, has signed off on new broadcast deals in Singapore, South Korea and Thailand ahead of the start of the 2020-21 season on Friday.

Directors have resigned from a company linked to a bid for English Premier League club Newcastle United by Singaporean cousins Terence and Nelson Loh and their business partner Evangeline Shen, a Chinese…

Features

APAC contains biggest proportion of Arsenal’s global fanbase at 30 per cent. Since opening Singapore office, 85 per cent of all club’s sponsorships now come from outside Europe.

Fan engagement consultant Mark Bradley visits Singapore to experience the razzmatazz of ONE Championship.

Legacy is one of the first words mentioned when any new major sporting facility is built. Elisha Chauhan finds out what Sport Singapore’s plans are to ensure the Sports Hub will have a lasting positive effect for the city-state and its people.

Who will be using the Sports Hub and what type of major events will be held there? Elisha Chauhan spoke to the venue’s operators to find out.

Sebastian Smith on the importance of the Youth Olympic Games to the future of sport and businesses.