Mexico

France's Professional Football League (LFP) has opted for a digital-first strategy across Latin America, signing a three-season media rights deal with Mexico-based streamer Caliente TV

German workwear brand Engelbert Strauss has signalled its intention to move into the Americas by agreeing a multi-year sponsorship deal with the Federación Mexicana de Fútbol (FMF) on the eve of the C…

Club Tigres, one of the most successful Mexican clubs of the last decade, is to move away from an exclusive domestic rights deal in favour of three broadcast partners

The US and Mexico switch attentions to the 2031 edition, creating a longer gap between hosting the men's and women's World Cup for sponsors.

Mexican Liga MX champion Club América has become the first football club from Latin America to secure a stock market listing after it launched on Mexico's stock exchange yesterday (Tuesday).

The National Basketball Association has struck a multi-year deal with Amazon Prime Video in Mexico to livestream more than 50 regular-season and playoff games.

Mexico has set its sights on staging smaller, cheaper multi-sport events after dropping its interest in hosting the Summer Olympic Games in 2036

Club América, the most successful club in Mexican football, has hired IMG as its commercial partnerships agency in a bid to tap more international sponsors, with a particular focus on the United States.

TelevisaUnivision’s Mexican free-to-air channel Canal 5 will show at least 200 hours of coverage from the Paris 2024 Olympics after the International Olympic Committee finalised one of its last pieces o…

Luis Rodriguez, the former IMG football executive in the Americas, has left his role as head of global partnership sales at Fifa to return home to Mexico

A new Baseball Champions League competition will debut in Mexico later this year, bringing together teams from four national leagues for the first time

ViX, the OTT streaming platform owned by Spanish-language broadcaster TelevisaUnivisión, has acquired rights in Mexico, Latin America and the Caribbean to the All Elite Wrestling promotion.

Club Deportivo Guadalajara (Chivas), one of the most successful clubs in Mexican football, has appointed IMG to a global sponsorship sales role

All 77 matches of the Leagues Cup 2023 tournament will be streamed via Major League Soccer's MLS Season Pass on Apple TV in Mexico

Disney and Warner Bros. Discovery are in line to renew their Uefa Champions League rights deals across Latin America and Brazil, respectively, SportBusiness understands

Mexico’s top-tier football league, Liga MX, has approved a plan in principle to mandate the creation of a model to centralise the media rights of all 18 clubs. 

The Leagues Cup, the tournament involving 47 teams across Major League Soccer (MLS) and Mexico’s Liga MX, has announced Adidas as an Official Partner and Official Match Ball Provider in a multi-year a…

Sports event promotion firm Matchroom has signed a three-year extension to its boxing rights deal with subscription sports streaming service DAZN in the US and Mexico