Mexico
Liga MX clubs make notable move towards rights centralisation
Mexico’s top-tier football league, Liga MX, has approved a plan in principle to mandate the creation of a model to centralise the media rights of all 18 clubs.
Adidas named Match Ball Provider of Leagues Cup
The Leagues Cup, the tournament involving 47 teams across Major League Soccer (MLS) and Mexico’s Liga MX, has announced Adidas as an Official Partner and Official Match Ball Provider in a multi-year a…
Matchroom extends DAZN deal in US, Mexico
Sports event promotion firm Matchroom has signed a three-year extension to its boxing rights deal with subscription sports streaming service DAZN in the US and Mexico
US, Mexico launch joint 2027 Women’s World Cup bid
The US Soccer Federation and the Mexican Football Federation have announced their intention to jointly bid to host the 2027 Fifa Women's World Cup
Nike adds Liga MX Femenil to women’s football portfolio
US sportswear and equipment manufacturer Nike has furthered its commitment to women’s football by agreeing a sponsorship deal with Liga MX Femenil, the top division in Mexico.
Mexico announces Olympic Games bid plan
Mexico has officially announced its intention to bid to host the summer Olympic Games in either 2036 or 2040
Inter Milan signs Ria Money Transfer, Afizzionados deals
Italian Serie A club Inter Milan has announced a new sponsorship deal with Ria Money Transfer, a company owned by Euronet Group that specialises in cross-border money transfers
Anheuser-Busch extends with Mexican federation, adds women’s team to deal
Anheuser-Busch has announced a multi-year sponsorship renewal of a long-time agreement with the Mexican Football Federation (FMF) as the official beer partner for the men's national team's United States…
LaLiga launches Summer Tour platform operated by Relevent
LaLiga, the organising body of the top two tiers of Spanish football, has announced the launch of LaLiga Summer Tour, a new platform that will organise pre-season friendlies for its clubs in overseas markets,…
Afizzionados adds Barcelona to European club portfolio
Mexican pay-television sports channel Afizzionados has added Spanish LaLiga club FC Barcelona to its portfolio of sponsorship deals with major European teams
TOCA Football heads into Mexico with Ventura tie-up
Technology and entertainment company TOCA Football has struck its first franchising deal through an agreement with Ventura Entertainment that focuses on the Mexican market
Borussia Dortmund names Afizzionados its inaugural partner in Mexico
Bundesliga club Borussia Dortmund has named specialized sports channel Afizzionados as its inaugural regional partner in Mexico, becoming the latest European soccer club to align with the network
Andy Dolich | MLB expansion to Mexico City would be significant business-building decision
Former NFL, MLB, NBA, and NHL senior executive Andy Dolich explores the notion of Major League Baseball placing an expansion team in the Mexican capital
T-Mobile named Liga MX sponsor in US in TelevisaUnivision-brokered deal
Telco T-Mobile US has been named the official wireless sponsor of Liga MX in the United States in a deal brokered by Spanish-language media and content company TelevisaUnivision
Coupe de France deals secured in Bulgaria, Chile and Mexico
Bulgarian pay-television broadcaster Max Sport has acquired rights to club football competition the Coupe de France
NBA to consider Mexico City expansion
National Basketball Association commissioner Adam Silver has said that Mexico City will come into consideration as a potential expansion city in the future
Fox Sports Mexico retains Concacaf Champions League rights
Pay-television broadcaster Fox Sports Mexico has renewed its agreement with Concacaf, the governing body for football in North America, Central America and the Caribbean, for rights to its Champions League…