Asia

Football
Media

The Korea Professional Football League and sports data and betting services company Sportradar have renewed their wide-ranging global media and betting rights deal for another four years, with sponsorship…
Football
Media

Next Media, the sports marketing agency in Vietnam, has sealed an early extension of its rights to German football's Bundesliga, and is to work with the VMG Media agency to make the matches more widely…
Mixed Martial Arts
Media

Streaming platform Huya will begin showing Ultimate Fighting Championship (UFC) events in China after sublicensing rights to the mixed martial arts promotion from rival streaming service Migu.
Multiple Sports
Finance & Law

Chinese conglomerate Wanda Group has appointed Deutsche Bank as advisers on a potential sale of the Infront sports marketing agency
Football
Media

Pay-television broadcaster beIN Sports has acquired rights to the Bundesliga in 10 territories across the Asia-Pacific region as part of a new deal with the German Football League (DFL) until 2025-26
Basketball
Sponsorship & Marketing

The commercial success of the upcoming Fiba Basketball World Cup in south-east Asia will ensure the sport’s governing body breaks even for the four-year cycle despite the devastating impact of the global p…
Football
Events

The Asian Football Confederation (AFC) has today (Monday) signed off on an overhaul of its men’s club competitions, along with announcing the introduction of a Women’s Champions League.
Football
Media

Now TV, the pay-television arm of Hong Kong Telecom and its parent company PCCW, has renewed its LaLiga rights as part of a new three-year deal with the Spanish football league
Multiple Sports
Media

The merger between India’s Sony Pictures Networks and Zee Entertainment Enterprises has received approval from the National Company Law Tribunal. The long-awaited merger is set to create a $10bn (€9.1bn
Football
Media

Chinese media group Shinai Sports has announced an exclusive digital rights deal for Uefa club competitions for the 2023-24 season, bolstering its portfolio of top-tier football properties
Football
Media

The abundance of Japanese national team players in the Bundesliga has encouraged Abema, the Japanese streaming platform, to commit to another season of showing Germany's top football league
Cricket
Sponsorship & Marketing

The Board of Control for Cricket in India (BCCI) has reduced the asking price for its title sponsorship rights after issuing an invitation to tender last week
Football
Sponsorship & Marketing

Dairy products manufacturer Mengniu has extended its relationship with major Fifa tournaments until 2030 – underscoring the importance of Chinese sponsors to world football’s governing body in the next…
Cricket
Media

The Board of Control for Cricket in India (BCCI) has launched an invitation to tender for its media rights to India's bilateral matches in a six-year cycle from 2023-24 onwards as it seeks to follow on…
Football
Media

Pay-television operator Sony Pictures Networks India has extended its exclusive rights across the Indian subcontinent to the German Bundesliga for three more seasons
Cricket
Sponsorship & Marketing

The Board of Control for Cricket in India (BCCI) has today (Tuesday) announced the release of an invitation to tender for title sponsorship rights to its events.
Football
Media

Football Sports Development Limited, the operator of the Indian Super League, has launched its first invitation to tender for media rights to the country's pre-eminent football competition
Football
Media

Pay-television operator SCTV has acquired exclusive rights in Vietnam to Spain’s LaLiga for five seasons, up to and including 2027-28.