Rematch described as ‘sporting time machine’ Latest event to reimagine Ali-Foreman fight as ‘immersive theatrical experience’ Fundi
More than 750,000 television viewers in Australia stayed up late to watch the country’s controversial tennis star Nick Kyrgios contest his first grand slam final at Wimbledon in the early hours of Monday m…
The BBC’s coverage of this year’s Wimbledon set a new record for online viewing figures, with the UK public-service broadcaster stating that the tennis grand slam was streamed 53.8 m
Pay-television broadcaster Sky has renewed its rights to the Wimbledon tennis grand slam in Germany, Austria and Switzerland under a multi-year deal, its second in Europe announced in the last two weeks
A peak audience of 3.7 million tuned into watch the BBC’s UK coverage of the first official “Middle Sunday” at this year’s Wimbledon Championships while a further 4.7 milli
Italian coffee company Lavazza has renewed its official supplier agreement for the Wimbledon tennis championships until 2025
French sports equipment manufacturer Babolat has stepped up its association with the Wimbledon Championships by agreeing a deal to become an official partner of the grand slam tennis event
Pay-television broadcaster Sky Italia has renewed its rights to the Wimbledon tennis grand slam from 2023 to 2026
Sport 24, the in-flight and in-ship service owned and operated by the IMG agency, has announced a three-year Wimbledon rights renewal to coincide with the start of this year’s grass court Grand Slam e…
Robinsons has ended its sponsorship deal with the Wimbledon Championships, one of the longest-running brand associations in sport
New commercial director Henderson has strong contacts in Asia through earlier IMG role AELTC focusing on brand building and fan engagement for long-term commercial returns
Technology company IBM and the All England Lawn Tennis Club (AELTC) have launched two new digital features designed to enhance the fan experience at this year’s Wimbledon tennis grand slam.
Banking group HSBC has become the latest brand to sign up tennis star Emma Raducanu to an endorsement deal
The Lawn Tennis Association, the national governing body for tennis in Great Britain, has again cited the impact of the Covid-19 pandemic after posting an operating loss for the second consecutive year
The All England Lawn Tennis and Croquet Club (AELTC) has said it is considering its options after the Association of Tennis Professionals and Women’s Tennis Association moved to withdraw ranking points f…
The All England Lawn Tennis and Croquet Club (AELTC), organiser of the Wimbledon Championships, has reported a net profit of £33.3m ($41.