Uefa European Championship
Uefa national team TV rights on the market in Belgium
The CAA Eleven agency has set a December deadline for broadcast rights in Belgium for Uefa national team rights in the 2022-28 cycle, SportBusiness understands.
Weetabix agrees national teams and grassroots deal with the FA
Cereal brand Weetabix has become the 'Official Breakfast Category Partner' of the English Football Association (FA) in a new sponsorship
Sky nets 2.6m audience peak for Scotland’s Euro 2020 play-off win as paywall removed
Scotland’s win over Serbia in last week’s Euro 2020 play-off attracted a peak audience of 2.6 million viewers in the UK after pay-television operator Sky made the match available on a free-to-air basis.
TV4 and SVT retain Uefa European Championships rights
TV4 Media, the Telia-owned broadcasting company that owns Swedish commercial broadcaster TV4, has acquired rights to the Uefa European Championships in 2024 and 2028 together with Swedish public-service…
Uefa sticking to multi-host format for Euro 2020 but keeps options open
Uefa is going to press ahead with plans to stage the rescheduled Euro 2020 in multiple countries, despite recent reports suggesting it could host the event in Russia alone
Turkish Football Federation adds Braun as sponsor
The Turkish Football Federation (TFF) has signed up personal care brand Braun as a sponsor
Vivo nets ceremonies inventory in Euro 2020 and 2024 sponsorship
Vivo, the Chinese smartphone manufacturer, has signed up as a sponsor of the rescheduled Uefa Euro 2020 tournament and also the Euro 2024 edition
Insurance brand ConTe.it inks Italian national football teams deal
ConTe.it, the Admiral Group-owned Italian insurance brand, has signed as an official partner of the Italian Football Federation (FIGC) in a three-year deal
Sport TV ‘begins legal proceedings’ against TVI over Euro 2020 rights payment
Portuguese pay-television broadcaster Sport TV has filed a claim against free-to-air broadcaster TVI over alleged non-payment of rights fees for the delayed Euro 2020 tournament
CAA Eleven goes to market in Poland with Uefa national team rights
The CAA Eleven agency has launched an invitation to tender in Poland for Uefa national team rights in the new 2022-28 cycle, SportBusiness understands
YLE regains Finnish national team rights in six-year Uefa deal
Finnish public-service broadcaster YLE has won back rights to Finland’s national team matches in a wider agreement that also includes the 2024 and 2028 editions of the Uefa European Championship.
Uefa issues broadcast sponsorship services tender
Uefa, football’s European governing body, has today (Tuesday) launched a combined tender process for the provision of technical delivery services for broadcast sponsorship during coverage of its club a…
TV2 Denmark dislodges Discovery by acquiring all Uefa national team rights
Danish government-owned broadcaster TV2 has picked up a clean sweep of all rights available in the country from the latest Uefa European Qualifiers, Nations League and European Championship invitation…
TV2, NRK secure Uefa national team rights in long-term deal
Norwegian commercial and pay-television broadcaster TV2 has acquired rights to the country’s Uefa European Qualifiers and Nations League matches, from 2022-23 to 2027-28, as well as the 2024 and 2028 E…
Nent wins Swedish national team rights in first six-year Uefa deal
Nordic Entertainment (Nent) Group, the Stockholm-based media group, has secured broadcast rights in Sweden to the country’s qualifying matches for the Uefa European Championship and Fifa World Cup, along w…
Adidas extends with Belgian FA and top-ranked ‘Red Devils’
Sporting goods brand Adidas has extended its kit supplier agreement with the Belgian Football Association (KBVB) for six more years until 2026
El Ganso strikes licensing and sponsorship deal with Spanish football federation
Clothing brand El Ganso will supply the Royal Spanish Football Federation (RFEF) with 'streetwear' for the Spanish national men’s team and officials in a four-year deal.
Arbejdernes Landsbank may quit Danish football deal as quick-loans law kicks in
Danish bank Arbejdernes Landsbank has threatened to quit as a major sponsor of the Danish Football Union (DBU) to comply with a new law banning banks from advertising together with gambling companies in…