Uefa European Championship
Pan-continental Euro 2020 offers “unparalleled commercial platform”, argues Uefa’s Guy-Laurent Epstein
Uefa marketing director Guy-Laurent Epstein tells Adam Nelson how the body has devised a new commercial structure to take advantage of the the pan-continental format for the 2020 European Championship.
Cyfrowy Polsat, the Polish pay-television operator, has been issued with a fine of PLN34.9m (€8.1m/$9.1
German telecoms giant Deutsche Telekom has finalised its acquisition rights of exclusive broadcast rights to all 51 matches from the 2024 Uefa European Championship
Commercial free-to-air broadcast groups Mediaset and Atresmedia are set to go head-to-head in a bid to acquire rights in Spain to the 2022 World Cup from the Mediapro agency
German telco Deutsche Telekom has reportedly acquired all rights to the 2024 Uefa European Championship, displacing long-term media partners for the tournament public-service broadcasters ARD and ZDF