Spanish LaLiga
Valencia signs Zumub as nutrition sponsor
Spanish LaLiga club Valencia CF has made sports supplement supplier Zumub its nutrition sponsor for this season.
The deal will see Zumub help the players in their sports preparation
Levante replaces Betway with Gedesco, but four LaLiga clubs still without shirt deals
Spanish fintech company Gedesco has become the main shirt sponsor of Spanish LaLiga club Levante UD for the 2021-22 season
All change at Real Betis as LegacyFX replaces Bitci on back of shirt
Trading platform LegacyFX has become the new back-of-shirt sponsor for Spanish LaLiga club Real Betis in a two-year deal, from 2021-22 to 2022-23, with an option to extend
Real Madrid seeks to head off LaLiga-CVC deal with legal action
Real Madrid has today (Tuesday) announced it will launch both civil and criminal legal action against LaLiga president Javier Tebas, CVC Capital Partners managing partner Javier de Jaime Guijarro and the…
Fintech firm Naga replaces MarathonBet on Sevilla shirt front
Investment platform Naga as become the main sponsor of Spanish LaLiga club Sevilla in a multi-year deal
LaLiga Delegate Commission approves CVC’s €2.7bn investment into league
The LaLiga Delegate Commission has ratified the agreement which will see private equity firm CVC Capital Partners acquire a 10-per-cent stake in LaLiga, the governing body for the top two divisions of…
Hungary’s TV2 retains Premier League rights, adds Bundesliga
Hungarian commercial and pay-television broadcaster TV2 has renewed a rights agreement for football’s English Premier League and signed a new deal to cover the German Bundesliga, while also preparing t…
CaixaBank adds Alavés to extensive Spanish club portfolio
Spanish bank CaixaBank has signed as an official sponsor and financial partner of Spanish La Liga club Deportivo Alavés for the next four seasons.
LaLiga agrees €2.7bn financing deal with CVC
LaLiga, the governing body for the top two divisions of Spanish football, has agreed a deal in principle to sell a 10-per-cent share of a new holding company with a focus on commercial ventures to private…
LaLiga agrees licensing deal in China for products aimed at youth
Chinese company Global Dynamic Media (GDM) has secured a five-year deal for licensing rights to produce LaLiga-themed products
Allianz widens Barcelona sponsorship from regional to global deal
Insurance group Allianz has upgraded its sponsorship of Spanish LaLiga club Barcelona from a regional deal to a global agreement
Orange renews Telefónica deal for LaLiga, Champions League content
Orange has renewed its agreement with Telefónica in Spain for carriage of the latter's Movistar LaLiga and Movistar Liga de Campeones channels, ensuring that LaLiga and Uefa club competitions remain available …
Deloitte European football study: Covid sparked 13-per-cent market contraction
The Covid-19 pandemic resulted in the European football market contracting 13 per cent to overall revenues of €25.2bn ($29.9
Real Madrid revenues down 9 per cent, club implements cost savings
Real Madrid returned a small profit of €874,000 ($1m) for the 2020-21 financial year, in spite of a nearly 9-per-cent decline in revenues to €653m.
Capital Energy takes position on Atlético Madrid training kit
Spanish wind and solar developer Capital Energy has signed with Spanish LaLiga club Atlético de Madrid as the ‘Official Renewable Energy’ sponsor for the next three seasons, from 2021-22 to 2023-24.
Nike replaces Umbro at RCD Mallorca in five-year deal
Newly-promoted Spanish LaLiga club RCD Mallorca has agreed a five-year kit sponsorship with Nike, from 2021-22 to 2025-26
Ares Management acquires Atlético stake through capital increase
US alternative investment manager Ares Management has acquired a 33.96-per-cent stake in a new company created for a €181.9m ($217.2m) capital increase at Spanish LaLiga football club Atlético de Madrid.
LaLiga clubs report €77m net profit in 2019-20, hefty loss predicted in 2020-21
A decline of matchday income brought on by the onset of the Covid-19 pandemic has led to a 65-per-cent decline in profits for clubs in Spain’s top-flight La Liga Santander and second-tier La Liga Smart B…