MLB London Series
Baseball starts push into the continent with its biggest and most historic rivalry: the New York Yankees and Boston Red Sox. Story by Eric Fisher.
Last month’s MLB London Series generated higher per-capita revenues than any other MLB international game, SportBusiness has learned.
Major League Baseball (MLB) has announced that the weekend’s London Series between the New York Yankees and Boston Red Sox set an all-time record for merchandise sales.
Major League Baseball Commissioner Rob Manfred has scrapped plans to open the league's 2020 season in Asia to focus on a push into the European market