Fifa World Cup

Sports marketing agencies Elevate Sports Ventures and Premier Partnerships have been appointed by Match Hospitality to sell hospitality packages in the United States for the 2022 Fifa World Cup, which…

Paul Brown Stadium, the home of the National Football League's Cincinnati Bengals, would require some major structural changes, including installing natural grass and removing corner seating, for Cincinnati …

South Korea's national football governing body has applied to host matches for the delayed Group H Asian 2022 Fifa World Cup qualifying games, with the aim of setting up a bio-secure bubble for the games

German telecoms operator Deutsche Telekom has agreed major free-to-air sublicensing deals with ARD, ZDF and RTL that will shape the broadcasting landscape in the country for the next three major international…

UK Prime Minister Boris Johnson has announced that the government has placed its full support behind a proposed UK and Ireland bid for the 2030 Fifa World Cup, adding that England would be prepared to…

Fifa has announced that it has dropped its internal investigation into the alleged bribery case involving German World Cup winning captain Franz Beckenbauer as the statute of limitations has expired

Terrence Burns, Olympic and global sports marketing veteran, argues that the sooner US brands seize on the opportunities presented by two major events in their own backyard, the greater their chances for success

Four Asian Football Confederation qualifiers for the 2022 World Cup and 2023 Asian Cup are to go ahead next month, in spite of the majority of the qualifying matches having been postponed until June.

The Asian Football Confederation qualifiers for the 2022 World Cup and 2023 Asian Cup have been postponed until June and are set to be played in a centralised format, according to a report by Reuters

Doha-based banking group QNB Group has been named as an ‘Official Middle East and Africa Supporter’ and the ‘Official Qatari Bank’ of the 2022 World Cup in Qatar. Und

Fifa is targeting record revenue from the sale of official hospitality packages for Qatar’s 2022 World Cup after the process launched on a global basis.

World governing soccer body Fifa has announced it now plans to select the host cities for the 2026 World Cup by the end of the year

World football’s governing body Fifa has launched a pair of invitations to tender for broadcast rights in sub-Saharan Africa to the the 2022 and 2023 instalments of its men’s and women’s World Cups, respe…

Brazilian media group Globo is reported to have arranged to meet a delegation from world football’s governing body Fifa to clear the air between the two parties after their relationship has become strained i…

Fifa, world football’s governing body, has launched concurrent invitation-to-tender processes in Italy for both the men’s and women’s iterations of its World Cup tournaments. T

Sport was caught in the crossfire of the four-year feud between Qatar and Saudi Arabia that ended with an agreement between the Middle Eastern rivals this month. The peace deal raises intriguing prospects for cooperation and joint projects.