English Premier League
Manchester United dismisses Saudi Arabia takeover talk
English Premier League football club Manchester United has moved to deny claims that it is up for sale amid reports suggesting interest from Saudi Arabia Crown Prince Mohammad bin Salman
Bournemouth shelve new stadium plans in blow to club’s ambitions
Premier League football side AFC Bournemouth have delayed plans to move into a new stadium, saying that the originally outlined timeframe was “overly optimistic.”
Southampton to deliver personalised stadium ads with ADI
English Premier League football club Southampton has partnered with stadium technology specialists ADI to install a new virtual hybrid perimeter LED display system at St Mary’s.
The Scudamore years | The search for a successor
The Premier League has expanded at such a precipitous rate under Richard Scudamore’s leadership that most experts seem to agree that it will need to appoint more than one person to replace the outgoing c…
The Scudamore years: Match attendances and the fan
Richard Scudamore summarised his measures of success for the Premier League in an interview in 2015: “Attendance No1. Global audience No2. That’s it. Ho
The Scudamore years | International expansion and the 39th game
The almost unchecked expansion in overseas media-rights revenues for the Premier League tells its own story about the extraordinary success of the competition as an international export
The Scudamore years | Sponsorship
From a sponsorship perspective, Peter Daire, founding partner at sports rights and marketing agency Sport Collective, thinks Scudamore ought to be remembered more for the partnerships the Premier League r…
The Scudamore years | Media rights sales
Scudamore’s former media advisor Phil Lines argues that his old boss could be directly credited with creating a formal tender process for the selling of the league’s rights and for professionalising the…
Scudamore | The cool-headed diplomat who transformed the EPL
Chief executive surrounded himself with the best advisors to take strategic decisions
Diplomatic skills essential in persuading league owners of the greater power of the collective
Amazon-Premier League deal shows tech giant still learning
The agreement the Premier League struck in June with Amazon for one of two packages of rights unsold in its January auction – telco BT picked up the other – has to be one of the most important ever.