The almost unchecked expansion in overseas media-rights revenues for the Premier League tells its own story about the extraordinary success of the competition as an international export
Our latest on Covid-19
Round-Up: NRL isolation bubble to burst, Crowds back for Boxing Day Test, Olympic flame tour, and more
Sunday's NRL grand final in Sydney provided a 12 per cent boost in television ratings from last year, 2.97 million tuned in to free-to-air broadcaster Nine up from the 2
NBA eyes 72-game season for 2020-21, pre-Christmas start
League easing off of prior notions of waiting until January to start its next season
The Scudamore years | Media rights sales
Scudamore’s former media advisor Phil Lines argues that his old boss could be directly credited with creating a formal tender process for the selling of the league’s rights and for professionalising the…
The Scudamore years | The search for a successor
The Premier League has expanded at such a precipitous rate under Richard Scudamore’s leadership that most experts seem to agree that it will need to appoint more than one person to replace the outgoing c…
Round-Up: Tokyo Aquatics Centre unveiled, NBA eyes December restart, Dubai to host IPL final, and more
The newly built Tokyo Aquatics Centre was unveiled during an event on October 24, marking the completion of all venues built for the Tokyo Olympics and Paralympics - The Japan Times
Sportfive agrees ‘long-term co-operation’ with Bundeling
The Sportfive agency has announced a major new partnership with Netherlands-based digital communication services provider Bundeling, which will see the two work together to provide new business networking…
ECA predicts €4bn Covid-related revenue hit for European clubs
The European Club Association (ECA) has forecast that football clubs on the continent can expect to lose up to €4bn ($4.5bn) in revenue over the next year due to Covid-19.
Italy’s Reset Group launches sports division focused on image rights
Italian agency Reset Group has launched a new division dedicated to sports marketing
NWHL ‘re-energized’ after revamping ownership structure to secure long-term stability
The women's ice hockey league has replaced its commissioner and is seeking independent ownership of all its teams to stabilize in the short term and sustainably grow in long run. Bob Williams reports
DP World continues to see value in sport sponsorship
Logistics brand DP World entered into a long-term deal with IPL franchise Royal Challengers Bangalore in 2020 and become title sponsor of Renault's F1 team, building on its existing sponsorship of the European Tour. Daniel Van Otterdijk, chief communications officer for the company, explains how each deal supports its objectives.
ESL’s latest deals show that esports and traditional media can work in harmony
The influence of traditional sports executives is growing at esports rights-holders, leading to deeper partnerships with legacy media companies. Callum McCarthy reports.
Sponsors warm to cricket ahead of Australian summer, although challenges lie ahead
SportBusiness speaks to Cricket Australia’s national commercial development manager Phil Rigby about how, in spite of the challenges of the Covid-19 pandemic, the organisation is confident about its sponsorship prospects. Tom King reports.