2022 Fifa World Cup

Football
Media

Australia’s first Fifa World Cup win in 12 years pulled in huge ratings for public-service broadcaster SBS on Saturday.
Football
Media

UK commercial broadcaster ITV claimed its biggest audience this year, and best Friday viewing figures in more than a decade, for its coverage of England’s 2022 Fifa World Cup group game against United S…
Football
Media

TOD, the official streaming platform of the Fifa World Cup in Saudi Arabia, and all the Middle East and North Africa, has been blocked in Saudi Arabia from the beginning of this year’s tournament in Q…
Finance & Law

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Josh Rawitch, president of the National Baseball Hall of Fame. Fisher and Russo also discuss Glazer family’s move to consider selling Premier League giants Manchester United, initial business results from the start of the 2022 men’s Fifa World Cup, Bob Iger’s return to lead the Walt Disney Co. and the impact on ESPN, revived dealmaking in youth sports, and Major League Baseball’s offseason free agency period.
Football
Media

Highly anticipated World Cup match draws record-setting American audience
Football
Media

An average audience of 12.5 million people tuned into French free-to-air broadcaster TF1’s coverage of the 2022 Fifa World Cup match between France and Australia.
Football
Media

Viewership for initial matches paces far ahead of 2018 tournament
Football
Sponsorship & Marketing

Supermarket chain REWE has suspended the activation of its German national team sponsorship “with immediate effect” in response to Fifa's banning of 'One Love' armbands at the World Cup in Qatar.
Football
Media

BeIN Media Group will broadcast 22 matches of the Fifa World Cup on its free-to-air beIN Sports channel in the Middle East and North Africa (Mena) region
Football
Sponsorship & Marketing

The Saudi Arabian Football Federation (SAFF) has signed up Adidas as the national team kit supplier, from 2023 until 2026
Football
Finance & Law

Fifa's revenues for the four-year cycle around the 2022 World Cup are expected to be more than $1bn (€977m) greater than projected, as it filled the Qatar 2022 sponsorship portfolio with three late additions.
Football
Sponsorship & Marketing

Canada Soccer announced a new partnership with Samsung Canada that will bring the two companies together to host watch parties as Canada's men's national team plays in its first Fifa World Cup since 1986
Football
Sponsorship & Marketing

Qatar Airways, the state-backed airline, will sponsor Fox Sports' coverage of the 2022 Fifa World Cup in the United States, it has emerged
Football
Media

Live-streaming audio service TuneIn has secured an agreement with Fox Sports to simulcast the network's English-language commentary in the United States of the upcoming Fifa World Cup in Qatar
Football
Fan Engagement

Football’s global governing body has detailed World Cup coverage and fan experience plans for its Fifa+ streaming service ahead of the tournament’s kick-off in Qatar on Sunday.
Football
Media

SNRT, Morocco’s free-to-air public broadcaster, has reached an agreement to broadcast 10 matches from the Fifa World Cup.  The matches will include those of the Moroccan national team. 
Football
Media

David Neal, executive producer of Fox’s World Cup coverage, tells SportBusiness why the network can overcome the dual challenges of the tournament being staged amidst a crowded North American sporting schedule and an unfavorable time difference to Qatar.
Football
Sponsorship & Marketing

Just days before the men's 2022 FIFA World Cup kicks off in Qatar, organizers are moving FIFA sponsor Budweiser's beer stands away from the tournament's eight stadiums, limiting the brand's visibility