Features

Kevin Roberts investigates why and how brands are attracted to French sports properties.

SportBusiness International looks at the major sports events on the horizon for France, as well as its battlefield television broadcast industry.

Chinese conglomerate Dalian Wanda has high ambitions in sport after its acquisition of Infront Sports and Media, threatening the survival of the smaller, more specialized agencies. 

Bastien Drut, French economist and consultant for Soccernomics, gives his account of how football club Paris Saint-Germain is pioneering the domestic game.

Later this month the destiny of rugby’s world cup will be decided at Twickenham, the home of the Rugby Football Union in West London.

For a journalist, the big industry conferences are not just a good time to catch up with old contacts and build new ones. They also provide an opportunity to take the pulse of the industry and hopefully hear or see something new, something that pushes the limits of your knowledge and challenges your prejudices and preconceptions.

Antony Marcou, managing director of sports media and rights agency Sports Revolution, talks about his role in bringing sport into the digital era.

Online poker entrepreneur, Alexandre Dreyfus, writes exclusively for SportBusiness International about his mission to sportify poker.

President Tamas Ajan speaks about the growth of his IWF (International Weightlifting Federation) World Championships, as well as his crackdown on the sport’s biggest setback, doping.

European Weightlifting Federation (EWF) president Antonio Urso flexes his political muscles, following his fallout with the sport’s international governance.

Executives from the Lagardere sports agency reveal how they will be creating a Texas feel to the World Weightlifting Championships in its broadcasting production and distribution around the world.

Elisha Chauhan spoke to a rights-holder and a sponsor about the commercial attractiveness of the IWF World Weightlifting Championships.

Elisha Chauhan speaks to the key stakeholders of the 2015 IWF (International Weightlifting Federation) World Weightlifting Championships to find out how host city Houston plans to turn one of the original Olympic sports into a modern day spectacle.

Esports commentator Richard Lewis provides an insight into the battle on the ground between television broadcasters and the protective consumers of eSports.

Robin Jellis asked Simon Denyer, CEO of the Perform Group, about his plans to turn the digital media company into the ‘Netflix of sport’.

The fourth edition of this report from SportBusiness, PERFORM and KantarSport is packed full of statistics and data on how fans are consuming sports media in 16 markets around the world. The report continues to cover a wide range of media, devices and sports content formats in an attempt to fully understand what, where, who and how sports fans are consuming sports media.

 

National governing body British Cycling tells Kevin Roberts about the attributes it is looking for in a new commercial partner.

PyeongChang has struggled to muster sponsors for its hosting of the 2018 winter Olympics. Elisha Chauhan asks industry experts why Korean electronics firm Samsung had to join the domestic roster, despite it already being a worldwide partner of the Games.