Athletic Bilbao extends with women’s team shirt sponsor Euskaltel
Spanish LaLiga club Athletic Bilbao has renewed its sponsorship contract with Spanish telco Euskaltel
Tridem brokers FIS Nordic Worlds’ renewal with presenting sponsor Stora Enso
The FIS Nordic World Ski Championships have extended a long-term association with renewable solutions specialists Stora Enso in a deal negotiated by the Tridem Sports agency
World Rugby makes Société Générale first top-tier global sponsor of 2023 RWC
World Rugby has signed an extension with long-term sponsor, Société Générale, making the French bank the first company to become a top-tier worldwide sponsor of the 2023 Rugby World Cup, which will be …
RFU sign Allianz as Premier 15s title sponsor to boost women’s game
The Rugby Football Union (RFU) has signed up global financial services company Allianz Insurance to its women's rugby sponsorship portfolio with the deal including title sponsorship of the organisation's…
Western Sydney Wanderers extend sleeve deal with Transport for NSW
Australia-based football club Western Sydney Wanderers has signed an extension to its contract with regional transport body Transport for NSW
La Vuelta signs up Correos as sponsor ahead of 75th edition
Unipublic, the organisers of Spanish cycling event La Vuelta a España, have signed a sponsorship deal with logistics specialists Correos, which becomes a main sponsor of the event.
Hamburger SV adds Deutsche Telekom to sponsorship portfolio
German football club Hamburger SV (HSV) has signed a sponsorship contract with German telco Deutsche Telekom
New Juventus sponsor Wings Mobile looks to break into Italian market
Italian Serie A side Juventus has signed up technology start-up Wings Mobile as a sponsor.
As part of the deal, the brand will be granted visibility during Serie A and Coppa Italia matches
LaLiga aims to top €110m in central commercial revenues in 2020-21
Spanish football's LaLiga has set out its ambitions for commercial growth during the 2020-21 season, despite the continued uncertainty caused by the Covid-19 pandemic.
The league reached €100m ($117.5
Galatasaray Basketball appoints You First Sports as exclusive marketing agency
Turkey's Galatasaray Basketball has signed an agreement with sports talent representation and marketing agency You First Sports