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World Rugby makes Société Générale first top-tier global sponsor of 2023 RWC

Charles Ollivon of France breaks away during 2019 Rugby World Cup Quarter Final versus Wales (by Shaun Botterill/Getty Images)

World Rugby has signed an extension with long-term sponsor, Société Générale, making the French bank the first company to become a top-tier worldwide sponsor of the 2023 Rugby World Cup, which will be held in France.

The renewal builds on an association that dates back to the 1991 edition of the tournament.

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