HomeEventsTennisUSA
Premium

US Open revenues and TV ratings suffer sharp drop but USTA still savors successful grand slam

The men's US Open final was held in front of a largely empty Arthur Ashe Stadium due to the global Covid-19 pandemic (Credit: Getty Images)

USTA chief executive Michael Dowse tells SportBusiness how, despite facing multiple unprecedented issues and sharp ratings declines, the organization was able to bring back elite tennis and make a small profit with the US Open. Bob Williams reports

You need a Premium subscription to access this content

Upgrade now to enjoy unlimited access to all our articles, insights, features and more

Already a subscriber? Sign in here

Related Articles

Tennis
Events

After being affected by the Covid-19 pandemic for the past two years, the Miami Open made a successful full-capacity return with the tournament's highest attendance its history, further justifying the move to transform the NFL venue into a multipurpose sports facility.
Premium
Tennis
Events

Richard Heaselgrave, Tennis Australia's chief revenue officer, tells Adam Nelson how pivoting the first grand slam of the tennis season away from tennis has helped the event to grow dramatically over the past five years.
Premium

Related News

Tennis
Finance & Law

The Australian Open tennis grand slam generated more than A$405m ($287m/€278m) in economic activity in the state of Victoria during the pandemic-afflicted years of 2021 and 2022, according to a report b…
Tennis
Events

The Association of Tennis Professionals (ATP) has announced the cancellation of four ATP Tour events in China due to the Covid-19 pandemic and the creation of six one-off tournaments to be held instead
Tennis
Stadia

Sports Travel & Hospitality Group UK (STH UK) is to sell 2023 Australian Open hospitality packages to UK-based fans, SportBusiness understands
Tennis
Media

A peak audience of 3.7 million tuned into watch the BBC’s UK coverage of the first official “Middle Sunday” at this year’s Wimbledon Championships while a further 4.7 milli

Most recent

Chess
Events

World chess champion Magnus Carlsen tells SportBusiness how he has leveraged his fame and success to create a growing business empire with the Play Magnus Group. Bob Williams reports.
Premium
Football
Media

Team strikes Uefa club deals worth close to €1.0
Premium
Golf
Sports Betting

PGA Tour's vice president of gaming Scott Warfield tells SportBusiness why he is confident that the organization's continued investment in technology and broadcast initiatives will lead to increased in-tournament betting and, in turn, rising engagement.
Premium