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NBA uses Summer League to retain year-round relevance and extend its global footprint

LAS VEGAS, NV - JULY 08: A general view of the court shows the Boston Celtics and the Los Angeles Lakers during a 2017 Summer League game at the Thomas & Mack Center on July 8, 2017 in Las Vegas, Nevada. The Celtics won 86-81. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Sam Wasson/Getty Images)

Kim Bohuny, NBA senior vice-president of international basketball operations, spoke to Bob Williams about the Summer League's growing popularity and its increased role in the league's international expansion.

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