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For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Chinese athletes to benefit as government heads off potential for endorsement disputes in Olympic year
Regulation has limited the extent to which China’s sporting stars can capitalise on their sporting prowess via commercial deals. But recent rule changes by the General Administration of Sports offers new possibilities. Chen Yaolin investigates.
ESPN’s X Games using licensee model in second push at global growth
As ESPN’s X Games prepares for a series of international editions, Dominic Bliss looks into what the event learned after its previous global push and subsequent retrenchment.
Comcast launches sports tech accelerator with three US sports bodies
US media company Comcast NBCUniversal has launched SportsTech, a new global accelerator programme for sports technology start-ups
Endeavor acquires majority stake in On Location Experiences, NFL grows shareholding
Endeavor has acquired a majority stake in premium hospitality company On Location Experiences in a deal worth $660m (€589.8m).
Endeavor invests in digital media firm Whalerock, Braun to oversee representation
Endeavor, the US-based sports and entertainment group, whose assets include the IMG agency and UFC, has invested in Whalerock Industries in a deal that involves Lloyd Braun, the digital media company’s c…
Under Armour founder Plank steps down as CEO
Under Armour has today (Tuesday) announced that founder Kevin Plank will step down as chief executive, with Patrik Frisk continuing his ascent within the US sportswear and equipment company by being named…
HBSE flexing its financial muscle thanks to appointment of head of investments
Owners of NBA Philadelphia 76ers and NHL New Jersey Devils have taken a significant step to develop their wider business interests with appointment of David Abrams to senior executive role
Nashville SC eager to make up for lost time in MLS after overcoming stadium setback
Bob Williams takes a look at the developments in Nashville since the city was awarded a Major League Soccer expansion team in December 2017, and the challenges faced during this period.
Mushrooming OTT market struggles under the weight of its own choice
As more and more streaming services come to market, industry research suggests sharp resistance to consumers carrying more than three each, heightening the race for customer acquisition. US Editor Eric Fisher reports.
BT’s ‘Beyond Limits’ rebrand informs CSR-focused partnerships with Home Nations FAs
The telecommunication company’s 2019 rebrand saw it move toward a focus on community and social engagement, something it is intending to carry through into its lead partnerships of all four UK football associations.