The idea behind Virtual Reality (VR) is to convince the user they are somewhere else – like diving on a coral reef, sitting aboard a 12-metre racing yacht or standing beside the 18th hole at the US Open...
Augmented Reality and Sport
Augmented Reality (AR) is where text, pictures and animations are digitally inserted intosomeone’s field of view to enhance their experience of the real world.
Report | Can women’s sport build on a year of promise?
Browse the sections of the report
Appetite for disruption: Inside We Are Disrupt, a female-focused sport marketing agency
RFEF ‘close’ to broadcast deal for women’s Primera División
The Spanish Football Federation (RFEF) is said to be close to finalising an agreement for the free-to-air broadcast of matches from the Primera División de la Liga de Fútbol Femenino, the top division o…
American Futsal League selects Joymo for live streaming
The American Futsal League has chosen Oslo-based live sports streaming platform Joymo as its official live streaming partner in a multi-year deal that begins in 2022
Netflix ‘would consider’ F1 rights despite ‘keeping its hands off live sports’
Netflix would consider the acquisition of live broadcast rights to motor racing’s Formula 1, according to Reed Hastings, the streaming service’s co-chief executive, who was speaking to Der Spiegel in …
Setanta retains Premier League rights in Ukraine to 2025
Pay-television broadcaster Setanta Sports has retained its exclusive Premier League rights in Ukraine for another three seasons
49ers mark 75th anniversary with inclusive menu offering and global supporters’ club
NFL team demonstrates its forward-thinking, internationally-minded outlook with the introduction of the its Member Inclusive Menu and establishment of a global supporters club. Bob Williams reports.
IMG Arena hopes Ryder Cup data deal will ‘catalyse’ interest in golf betting product
Ryder Cup added to European Tour and PGA Tour rights
Revenue share model underpins bookmaker deals to reflect immaturity of in-play golf betting product
Eventellect CCO Kate Howard on the changing dynamics of sports ticketing
In this week’s episode podcast co-hosts Eric Fisher and Chris Russo interview Kate Howard, chief commercial officer for Eventellect, a Texas-based ticket distribution advisory firm that has quickly become one of the key industry players in the management of live sports attendance. Eric and Chris also discuss the initial public offering for global sports data provider Sportradar, strong early-season business metrics for the National Football League, a substantial funding round for international esports organization the Mobile Premier League, and revenue distribution recommendations for college sports in the United States from the Knight Commission.
Francini: PE poses threat to agencies, but it won’t make them irrelevant
Ioris Francini, the former co-president of WME IMG and now specialist commercial advisor to the sports industry, gives his take on the shifting dynamics in rights brokerage and distribution and the spate of private equity deals sweeping through sport. Ben Cronin reports.