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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Augmented Reality and Sport
Augmented Reality (AR) is where text, pictures and animations are digitally inserted intosomeone’s field of view to enhance their experience of the real world.
The Numbers Game: Big Data and the Business of Sport
It’s been more than a decade since Michael Lewis’ bookMoneyball opened the sporting world to the potentially positive impact of statistical analysis, with his portrait of Billy Beane’s transformation of th…
Australian Olympic Committee slams ABC’s Tokyo 2020 radio rights snub
The Australian Olympic Committee has called on public-service broadcaster ABC to reverse its decision not to pursue radio rights to the 2020 summer Olympic Games, calling the stance “monumentally short-sighted”.
FA’s WSL nets landmark Optus rights deal
The FA Women’s Super League, the top tier of women’s club football in England, has secured its first rights deal in the Asia-Pacific region through an agreement with Australian telcoms operator Optus.
Commonwealth Games return to Sky NZ rights portfolio
Pay-television broadcaster Sky New Zealand has furthered its recent rights acquisition drive by agreeing a deal for the 2022 and 2026 editions of the Commonwealth Games
Mzansi Super League agrees Indian media-rights deal with Sony
South African cricket competition the Mzansi Super League T20 has announced Sony Pictures Networks India as its media-rights partner in the Indian subcontinent
Hosting the SEA Games: is the juice still worth the squeeze?
The Southeast Asian Games has grown to be unrecognisable from its first edition in Bangkok in 1959. Is it still relevant for the region, or has it been supplanted by its bigger brother, the Asian Games?
Yao Ming’s CBA juggling act gets a boost from NBA travails
After the Morey tweets, sentiment in the Chinese basketball sponsorship marketplace has swung the CBA’s way, making it easier for its leadership to focus on raising the quality of its core product: the league. Chen Yaolin finds out more.
Masa Takaya on Tokyo 2020’s messages of resilience, recovery and hope
In the first of a trio of interviews with the Tokyo Organising Committee of the Olympic and Paralympic Games, Kevin McCullagh speaks to Masa Takaya, spokesperson and communications team leader, about what Tokyo 2020 wants to say to the world and how his team is delivering the message.
Football risks ‘eating itself’ in the race for engagement, but digital may be a small part of the solution
Football has embraced social media in a huge way, but will its focus on digital technology undermine grassroots participation? Frank Dunne asks if the game is in danger of eating itself and looks at what Uefa is doing to prevent this.