Basketball

Deutsche Telekom's offer to negotiate with free-to-air linear broadcasters in Germany over a sub-licensing rights deal for the ongoing Fiba Basketball World Cup appears to have fallen on deaf ears

Brazil’s Liga Nacional de Basquete (LNB) has received a timely commercial boost in the form of a new title sponsorship agreement with Brazilian state-owned bank Caixa.

Sheikh Saud Ali Al Thani, of Qatar, has been elected president of the International Basketball Federation (Fiba), four months after the Gulf state was named host of the sport's showpiece tournament, the…

The commercial success of the upcoming Fiba Basketball World Cup in south-east Asia will ensure the sport’s governing body breaks even for the four-year cycle despite the devastating impact of the global p…

The National Basketball Association's Utah Jazz has announced it will work with cloud video company Kiswe to launch the team's first-ever direct-to-consumer (D2C) offering following its exit from the AT&T…

The National Basketball Association’s San Antonio Spurs are set to end a two-year search for a new arena naming rights sponsor via a deal with Frost Bank, according to reports. 

United Media has further strengthened the basketball portfolio of its Balkans pay-television broadcaster, Sportklub, by agreeing a multi-year deal with the Asociación de Clubes Españoles de Baloncesto f…

Three-time National Basketball Association champion and Hall of Fame electee Dwyane Wade is set to join the WNBA's Chicago Sky ownership group

The Phoenix Suns of the National Basketball Association and the Mercury of the WNBA will be taking their local broadcasts to Gray Television, leaving Diamond Sports Group's Bally Sports regional sports…

The National Collegiate Athletic Association (NCAA) Division I  Men's Basketball Committee discussed expanding the 68-team field for its marquee March Madness tournament but has elected not to expand …

The Women's National Basketball Association has announced a multi-year sponsorship from beauty brand Mielle, making the company an official marketing partner and the 'Official Textured Hair Care Partner'…

The Women's National Basketball Association has drawn an average of 548,000 viewers on ESPN through 13 games for a 46-per-cent increase over the 2022 WNBA season average on the network

Ralph Rivera, the experienced media executive, is to step down as managing director of NBA Europe and Middle East (EME) at the end of this month, it was announced today (Wednesday)

National Basketball Association commissioner Adam Silver has said that he does not anticipate sovereign wealth funds controlling ownership of an NBA franchise "in the foreseeable future"

Neil McKeown has left his role as an executive producer at subscription sports broadcaster DAZN to take up a similar position at the British Basketball League

The International Basketball Federation (Fiba) and Euroleague Basketball have agreed to avoid any calendar clashes of their respective competitions during the 2023-24 season

The National Basketball Association has announced a first-ever In-Season Tournament, tipping off November 3 and running through December 9

Euroleague Basketball has agreed a three-year sponsorship renewal with BKT Tires, which takes on title rights to the EuroCup competition