World Rugby

Latest Features

Rights marketing experts assess the commercial implications of World Rugby’s proposals for a new Nations Championship.

With just two years to go until the 2019 Rugby World Cup in Japan, the competition's chief operating officer, Alan Gilpin, tells Ben Cronin about the benefits of its proximity to the 2020 Olympic Games in Tokyo and how it could influence the future of sports hospitality in the region.

World Rugby chairman Bernard Lapasset writes exclusively for SportBusiness International about the future of rugby union as he prepares to step down from the helm of the governing body.

Later this month the destiny of rugby’s world cup will be decided at Twickenham, the home of the Rugby Football Union in West London.

Elisha Chauhan asks industry experts to assess the Tokyo 2020 national stadium saga, and whether it will be ready on time and on budget, having dropped Zaha Hadid Architects’ controversial design.

World Rugby has abandoned its plans to create a Nations Championship after failing to gain unanimous support from the sport's key stakeholders

World Rugby has unveiled a new global brand identity and marketing campaign for women’s rugby in an attempt to generate global exposure and encourage participation in the women’s version of the game.

World Rugby has appointed marketing consultancy Strive Sponsorship to investigate potential options and opportunities in the gaming and esports

World Rugby has today (Friday) announced details of a new qualification pathway for the 2021 Women’s Rugby World Cup, which will be held in New Zealand.

Features

Is the rebranding of sports federations a waste of time and money?

Plans for a Six Nations rugby union tournament for the Americas are rapidly picking up speed. Elisha Chauhan spoke to Agustín Pichot, the man driving the event forward, to understand where the demand is coming from and how it will be set up commercially.