National Basketball Association (NBA)
NBA returns to SABC in multi-year deal
The SABC, the South African public-service broadcaster, has acquired free-to-air rights to the National Basketball League in a “multi-year” agreement announced this afternoon.
Pac-12 Conference commissioner Kliavkoff on the transformation of US college sports
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview George Kliavkoff, commissioner of the Pac-12 Conference. Eric and Chris also discuss National Basketball Association’s league-level cryptocurrency sponsorship deal with Coinbase, a $100m (€86m) funding round for startup digital collectibles company Candy Digital, and ongoing turbulence in the United States’ regional sports network business. They also explore the acquisition by OneFootball and Eleven of a pool of international rights for nine European football leagues, as well as increasing scrutiny from the US House of Representatives on the National Football League and Washington Football Team.
NBA renews Tissot deal, unveils F1 content partnership
The National Basketball Association and Swiss luxury watchmaker Tissot have secured a multiyear extension of their marketing partnership which began in 2015
NBA signs first league-level cryptocurrency deal with Coinbase
Pact with exchange platform adds to team-level activity in fertile space
Silver hopes for return to ‘normal’ for 2021-22 NBA season
Full arenas, high vaccination rate among players give commissioner reasons for optimism
Kuaishou becomes NBA’s short video partner in China
Social video platform Kuaishou has become the NBA's official short video platform in China under a multi-year deal
NBA expands its ties to Google in multi-year agreement
US-based technology giant grows existing relationship with the league
Webinar replay | How can sports organizations make the most of social audio?
How will sports entities make the most of the opportunity presented with the rapid emergence of social audio platforms? Senior executives from the National Basketball Association, Seven League, and Twitter join us to discuss.
NBA, LegalZoom create small business grant program
League aligns with online legal services platform for new community initiative
ESPN replaces Ziggo as NBA rights-holder in the Netherlands
Dutch pay-television broadcaster ESPN has acquired rights to the NBA basketball league ahead of the start of the 2021-22 season later this month
NBA preps star-studded promotional clip for anniversary celebration
'NBA Lane' to serve as anchor element of season-long commemorations
NBA renews ties with long-running sponsor American Express
Financial services giant to remain official card of the league
NBA appoints Ranveer Singh as ambassador
The NBA has appointed Bollywood star Ranveer Singh as a brand ambassador in India
NBA faces rising issues in preseason with player vaccines
Holdouts involve some of the sport's most accomplished and popular talents
NBA Kings complete jersey patch deal with Dialpad
Flurry of new agreements continues in advance of upcoming season start
Bucks make historic hire of Byington to TV play-by-play role
Broadcaster is the first female to lead TV play-by-play for US pro team
Will Ahmed on Whoop’s mission to reshape wearable technology and health monitoring
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Will Ahmed, founder and chief executive of wearable technology provider Whoop. Eric and Chris also discuss the expansion of the National Football League’s roster of sportsbook partners in the United States, Facebook’s entry into prediction-based sports games, the Covid-19 pandemic creating new labor issues in the NFL and National Basketball Association, and climate-related matters hitting the sports industry.
Nets, Knicks, Warriors set to go under stricter virus protocols
NBA memo details impact of new laws taking effect in New York, San Francisco