FIBA

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The late Fiba secretary general Patrick Baumann laid down a challenge to make basketball the most popular sport in the world at the Fiba World Basketball Summit in Xi’an, China. The way brands, media companies and major stakeholders responded to his call at the conference was a tribute to his collaborative approach. SportBusiness Professional reports from the event

This article was produced in association with Fiba

Ahead of his keynote address at the inaugural World Basketball Summit in Xi’an, China, on October 3 and 4, NBA Deputy Commissioner and Chief Operating Officer Mark Tatum discusses the global impact of t…

FIBA secretary general Patrick Baumann looks ahead to the first World Basketball Summit, which takes place in Xi’an, China, on October 3 and 4

Nicolas Chapart, Fiba's head of digital, lifts the lid on the federation's digital strategy in an in-depth interview.

Basketball’s world governing body is developing the sport and its competitions in Asia, the body’s president Andreas Zagklis has said, speaking exclusively to SportBusiness on the weekend of the World Cup…

Spain’s triumph at the 2019 Fiba Basketball World Cup drew significant audience figures for commercial free-to-air broadcaster Mediaset’s Cuatro channel.

Basketball officials from the Philippines, Indonesia and Japan officially took over from China the hosting duties for the 2023 Fiba World Cup at a half-time ceremony at Sunday's 2019 Fiba World Cup final…

The new central board of basketball's world governing body Fiba had the first meeting of its 2019-2023 term in Beijing on Saturday, with various appointments being made to complete its composition

Features

Sports leagues and federations are becoming increasingly aware of the technologies required to handle the explosion of game-changing data, according to Genius Sports’ managing director, Nick Maywald.

In the first of a new series of in-depth articles on digital strategies and activities, Frank Dunne explores how Fiba has been using platforms including Facebook and YouTube to deliver video coverage of its youth tournaments.

Securing live linear TV coverage for youth and women’s events is impossible for most governing bodies. However, Fiba is proving that you can build audiences for grassroots events in a cost-effective way on social media. Frank Dunne reports.

With so much else going right for Fiba, perhaps the time is ripe to heal the 16-year-old wounds with the elite clubs behind the breakaway Euroleague. Fiba secretary general Patrick Baumann talks to Frank Dunne about defending the sporting pyramid in a changing world.

It was a curious trick of destiny that the British electorate should vote to quit the European Union at the half-way point of football’s European Championship, which is, among other things, a festival of Europeanness.

EuroBasket 2015 presented by Beko took place in Croatia, France, Germany and Latvia. it was broadcast in more than 100 countries and registered a cumulative TV audience of 189m1. It was attended by 711,131 spectators, an increase of 116 per cent on the 2013 edition.

The most successful federations have looked to bring in influential executives with experience outside the federation space. Kevin Roberts looked at the approach of FIBA (the International Basketball Federation).

Kevin Roberts went deep into the world of IFs, identifying the major challenges they face in their day-to-day running, and picking out examples of best practice from the last 12 months. Which IFs are succeeding – and which aren’t – in areas such as governance and transparency, marketing and communications, innovation and global expansion?

Ahead of this month’s Manila Masters, Rob Ridley looks at how 3x3 basketball could be set for a significant growth curve, helped by the International Basketball Federation (FIBA)’s new tie-up with IMG.