Atlético Madrid

Latest Features

Spanish club Atlético Madrid recently acquired Canadian Premier League expansion team Atlético Ottawa. Bob Williams looks at how the LaLiga giants hope to use this move to expand its presence overseas.

Dermot Ledwith speaks to Fernando Fariza at Atlético Madrid about the club’s recent move across the city to the Wanda Metropolitano.

How do you successfully market a sports event with no history to fans in both the host market and across an entire continent? Elisha Chauhan asked Baku 2015 European Games Head of Marketing Rob Smyth.

Spanish football club Atlético Madrid has added television manufacturer TD Systems as a new sponsor. The club has signed a two-year contract with the Madrid-based company.

LaLiga's Atlético Madrid has added cyber security specialists Acronis to its sponsorship portfolio. As part of the deal, the brand will provide its data protection and analysis services to the club.

Spanish football club Atlético Madrid has renewed its sponsorship agreement with health brand Herbalife Nutrition, the main sponsor of its women's team.

Spanish LaLiga football side Atlético Madrid has announced the launch of its own esports outfit, in collaboration with the existing Movistar Riders team, which is part-owned by Spanish telecoms giant …