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Viacom18 finalises deal for Paris 2024 rights

Neeraj Chopra of Team India celebrates winning the gold medal in the men's javelin at Tokyo 2020 (Photo by Matthias Hangst/Getty Images)

The International Olympic Committee has announced a deal with media group Viacom18 for exclusive rights across the Indian subcontinent to the 2024 Olympic Games in Paris.

The deal, which marks Viacom18’s first rights acquisition to a major global multi-sport event, was exclusively reported by SportBusiness in October.

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