Sportradar rights costs up 78 per cent but ATP, NBA ‘amplify revenue growth’

(Al Bello/Getty Images)
(Al Bello/Getty Images)

A 78-per-cent jump in Sportradar’s Q1 sports rights costs on the back of its new ATP agreement and first season of an NBA extension contributed to a narrow net loss but the company claims to be already feeling the benefit in upselling products to sportsbooks.

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