The German Bundesliga attracted strong audiences in key global markets upon its return on Saturday, May 16, despite matches being played behind closed doors
EXCLUSIVE: FA and Pitch agree four-year FA Cup international rights renewal
The Pitch International agency has reached an agreement with the Football Association to retain FA Cup broadcast rights in Western Europe and the Middle East and North Africa for an additional four seasons,…
Bundesliga first to land CCTV deal as European leagues face tough rights talks
The German Bundesliga was the first of the 'Big Five' European football leagues to secure a media-rights deal with Chinese state broadcaster CCTV for the 2021-22 season
IC Markets signs with six Bundesliga clubs in deals brokered by Sportfive
The Sportfive agency has brokered six sponsorship deals in the German Bundesliga on behalf of foreign exchange and CFD (contracts for difference) broker IC Markets
Hungary’s Network4 is first in Europe to use Bundesliga’s interactive feed
Media group Network4, the new Bundesliga rights-holder in Hungary, will this weekend become the first broadcaster in Europe to make use of the German league’s new interactive feed service.