German Bundesliga

The German Bundesliga has agreed to extend its broadcast rights deal with media company Nordic Entertainment (Nent) Group for a further four seasons before the forthcoming cycle beginning in 2021-22 has…

German football club FC Köln has secured a kit supply deal with Danish sportswear manufacturer Hummel.

German Bundesliga football club FC Bayern Munich has extended its sponsorship agreement with betting operator Tipico for a further four years until 2025

A decline in ticket and transfer income brought on by the Covid-19 pandemic has been blamed for causing the total revenues generated by clubs in Germany’s top-flight Bundesliga and second-tier 2.

Bundesliga club FC Schalke 04’s kit supply contract with UK-based sportswear firm Umbro is set to be curtailed at the end of the 2021-22 season.

German Bundesliga club Werder Bremen has signed Asian online gambling brand 188Bet to its sponsorship portfolio

Borussia Dortmund has recorded a consolidated net loss of €26.3m ($31.8m) for the first half of the 2020-21 financial year, as Covid-19 continues to impact its revenue streams.

Online house and garden furniture retailer Tectake will become a new sponsor of German Bundesliga club Borussia Dortmund from the second half of the 2020-21 season

German Bundesliga club Werder Bremen has become the latest football club to sign international trading platform eToro as a sponsor

German Bundesliga club Hertha Berlin has signed national estate agent firm Homeday as its new main sponsor

German Bundesliga football club Eintracht Frankfurt has signed up vehicle hire company Uber in a mid-season sponsorship deal to June 30, 2021

Bundesliga champion Bayern Munich has announced a €9.8m ($11.97m) profit for the 2019-20 season, a decrease of more than 81 per cent from the season before.

Pan-regional broadcasting group United Media has sealed a wide-ranging broadcast rights agreement with Bundesliga International, the worldwide commercial rights sales arm of the German league

German Bundesliga side Union Berlin has signed a renewal to its contract with Herrles, the German industrial robot company

The German Football League's recent renewal with betting operator Tipico is worth an increase on the value of its existing Bundesliga sponsorship, SportBusiness understands

German Bundesliga club Hertha Berlin has extended its contract with automotive manufacturer Hyundai

German 2. Bundesliga club St. Pauli has added two new sponsors to assist the roll-out of its club-owned kit brand called DIIY