Viewership boost meaningfully contrasts from declines seen during regular season
You need to have an account to access our content
Find out more about our news, features and services
Already have an account? Sign in here
MLB begins 2021 World Series in pursuit of greater normalcy
MLB championship event is back in local markets with full ballparks
MLB employs ‘virtual idol’ to promote World Series in China
Marketing in China for this year's Major League Baseball World Series will include appearances by 'virtual idol' Leah, as the American baseball league aims to reach young audiences in the country
MLB faces additional Covid-19 issues in fragile 2020 season
St. Louis Cardinals join Miami Marlins with team-level outbreaks of virus
MLB to play two-game series next year in Mexico City
League continues to add international games to its 2023 schedule