Kenya’s KBC agrees World Athletics Series deal with TVMS

Faith Kipyegon of Team Kenya celebrates after winning gold in the women's 1500m final at the Tokyo 2020 Olympic Games (by Dylan Martinez - Pool / Getty Images)

Kenyan state broadcaster KBC has agreed a rights deal for World Athletics Series events held in 2022 and 2023.

KBC has signed the deal with the TV Media Sport agency, the long-time free-to-air media rights agency of World Athletics in sub-Saharan Africa.

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