DDMC Fortis, the agency with the exclusive mandate to market Asian Football Confederation commercial rights in the 2021-28 period, is rebranding as Football Marketing Asia (FMA)
Malaysian Football League launches first app
The Malaysian Football League is set to release its first domestic football app, which is to be named Shoot!
Optus adds Women’s Euro 2022 to football portfolio
Australian telecoms operator Optus has acquired rights to the Uefa Women’s Euro 2022 national team football tournament.
BT Sport’s Green: European football faces TV rights ‘correction’
Europe’s leading football leagues are set to face a period of “correction” in the value of their broadcast rights, according to Simon Green, managing director of BT Sport.
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Fort consultancy to advise prospective US investors in European football
Ricardo Fort, the outgoing head of global sponsorship at Coca-Cola, believes the growth of American venture capital in sport will be a key area of interest for the new consultancy business he announced…