DDMC Fortis

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Football Marketing Asia CEO Patrick Murphy explains the rebrand of his agency and the change of gear within the business this year, and provides a progress report on its Asian Football Confederation project.

Ned Negus, executive vice-president, partnerships, at DDMC Fortis spoke to SportBusiness about the challenge for the sponsorship sector posed by sport being played behind closed doors, and the Covid-19 crisis more broadly. He says there is a big opportunity for sponsors in being present as sport returns, helping to bring sport back into people's lives.

Football Marketing Asia, the Asian Football Confederation’s Hong Kong-based exclusive commercial rights agency, has recruited Andrew Guy of Talisman Sport & Media, the London-based independent media-rights c…

DDMC Fortis, the agency with the exclusive mandate to market Asian Football Confederation commercial rights in the 2021-28 period, is rebranding as Football Marketing Asia (FMA)

The Asian Football Confederation has initiated a territory-by-territory broadcast rights sales process in 10 countries across the Middle East

The Asian Football Confederation has announced a media rights deal with digital operator Elta TV in Taiwan that will run from 2021 to 2024