Barcelona appoints Legends to drive Camp Nou revenue

(Silvestre Szpylma/Quality Sport Images/Getty Images)
(Silvestre Szpylma/Quality Sport Images/Getty Images)

FC Barcelona has engaged the international division of US premium experiences company Legends to help drive greater revenue at the renovated Camp Nou stadium, while the Spanish LaLiga team has opted to open its first club store outside of Catalonia, in Madrid.

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