Brazil

Football
Media

Liga Forte União (LFU), a group of 25 Brazilian football clubs, has announced the sale of 20 per cent of its broadcast rights for the next 50 years for R$2.6bn (€494m/$525m), in what represents one of the most significant developments in the sport's history in the country.
Football
Sponsorship & Marketing

Brazilian sporting goods company Penalty has signed as an official sponsor of next year’s Brazilian Série A and Série B championships and the Copa do Brasil in a deal brokered by Brax Sports Assets.
Football
Sports Betting

The Brazilian Football Confederation (CBF) has won a key court ruling in its fight to sell in-stadium advertising to multiple betting companies at Campeonato Brasileiro matches in opposition to the league’s ‘…
Football
Media

Pluto TV, the free, ad-supported streaming service owned by media group Paramount Global, will show the Conmebol Libertadores Femenina for the second successive year, after securing rights across Brazil…
Basketball
Sponsorship & Marketing

Brazil’s Liga Nacional de Basquete (LNB) has received a timely commercial boost in the form of a new title sponsorship agreement with Brazilian state-owned bank Caixa.
Football
Media

International rights to South American World Cup qualifiers are once again being sold around the world on a piecemeal basis, as Brazilian broadcaster Globo has agreed a one-off deal with Mediapro to show Brazil's away World Cup qualifier against Peru on September 13.
Football
Media

Germany’s Bundesliga will be shown in Brazil this season by seven different broadcasters and digital platforms, including linear coverage on SporTV, the Globo-owned pay-television network.A
Football
Media

Brazilian YouTube channel CazéTV has added US Open Cup coverage featuring Lionel Messi’s Inter Miami to its growing live football portfolio.
Football
Media

OneFootball will continue to show the Bundesliga in Brazil and leading domestic football content from German pay-TV broadcaster Sky Deutschland after renewing two of its flagship streaming agreements
Football
Media

CazéTV, the YouTube channel of Brazilian influencer Casimiro, has acquired a package of rights to German football's Bundesliga for the 2023-24 season.
Football
Finance & Law

Atlético-MG has become the latest club in Brazilian football to transition into a limited company (SAF), after the sale of 75 per cent to the newly-formed Galo Holding was approved.
Football
Finance & Law

Four Campeonato Brasileiro Série A clubs have signed an agreement with Liga Forte Futebol (LFF), enhancing the group's bid to control commercial operations in football in the country.
Football
Governance

The Roc Nation Sports International (RNSI) talent agency has launched a Brazilian division following the acquisition of TFM, a leading football agency
Football
Finance & Law

Liga Forte Futebol (LFF), one of two collectives seeking to plot a new path for Brazilian football, has miscalculated the level of support it enjoys among clubs, according to reports in the country
Basketball
Governance

A storm is brewing in Brazilian basketball after the Brazilian Basketball Confederation (CBB) removed its recognition of the Liga Nacional de Basquete (LNB), the organiser of domestic leagues
Football
Finance & Law

Liga Forte Futebol (LFF), one of two collectives seeking to plot a new path for Brazilian club football, has announced the completion of a 50-year agreement with US-based investment group Serengeti Asset…
Multi-sport
Media

The Brazilian Olympic Committee (COB) and UOL, the country's leading news portal, have signed a multi-platform distribution agreement
Football
Media

Disney and Warner Bros. Discovery are in line to renew their Uefa Champions League rights deals across Latin America and Brazil, respectively, SportBusiness understands