Austria

Austria’s performances at Euro 2024 have broken audience records in the country for ServusTV, seemingly vindicating the commercial broadcaster’s decision to invest heavily in the exclusive rights back in 2021.

The Austrian Ski Federation claims to be facing seven-figure damages as it readies legal action over the process by which media rights centralisation was voted through by the International Ski and Snowboard Federation (FIS) council.

French football's LFP Media has announced its first direct deal with a broadcaster for its next international rights cycle, a three-year agreement with DAZN across Germany, Austria and Switzerland.

DAZN has renewed its Serie A rights in Germany and Austria while also acquiring rights in Switzerland for the next three years, in a deal agreed by the assembly of governing body Lega Serie A in December

Stefan Krauss, the long-standing managing director of Infront Austria and the agency’s vice-president of winter sports, is to leave the company by the end of next month.

Turkish media group Acunmedya has bought a 50-per-cent stake in German sports broadcaster Sport1 for €30m ($32.5m) following an agreement struck with owner Highlight Communications.

Premier League broadcast rights have been retained in German-speaking countries by Sky Deutschland until the end of the 2027-28 season

Austrian free-to-air commercial network ServusTV is thought to be close to securing rights to the Uefa Europa League and Europa Conference League from ProSiebenSat.1-owned commercial broadcaster Puls 4

Formula E has solved its biggest broadcast problem ahead of the new season, striking a free-to-air rights deal in Germany after the previous agreement was terminated with potentially legal implications

Online retail giant Amazon has secured Wimbledon rights for the first time in any market, after acquiring exclusive rights to the tournament in Germany and Austria from 2024 to 2027

Live Formula 1 action will remain on public-service television in Austria after ORF agreed terms on a new three-year rights agreement with commercial broadcaster ServusTV

ORF, the public-service broadcaster, has acquired exclusive rights in Austria to the 2026 Fifa World Cup in a deal agreed directly with football's governing body

UniqFEED has secured the first football-specific deployment for its virtual advertising technology having been chosen by the Austrian Football Federation (ÖFB) and its marketing partner, the Sporteo agency, to provide its services at the forthcoming ÖFB Cup game between Grazer AK and SK Sturm Graz.

German commercial broadcaster ProSiebenSat.1 has secured free-to-air NBA rights in the DACH region ahead of the new season, which starts on October 24

DAZN has agreed a renewal with the National Basketball Association for rights in Germany ahead of the regular-season tip-off later this month, SportBusiness understands

Infront has struck an extensive five-year deal to commercialise the Tour of the Alps, the elite men's road cycling event on the second-tier UCI ProSeries

Lega Serie A has launched its first request for proposal (RFP) for its forthcoming international rights sales cycle by going to market in Germany, Austria and Switzerland

Sports content from Eurosport will continue to be available to all DAZN subscribers in Germany, Austria and Switzerland under the terms of a new sublicensing agreement