Asia

Media

Every race from the 2024 Formula E season is to be shown live in China for the first time after the series organiser signed a significant media rights agreement with the state-owned China Media Group (CMG)
Padel
Media

The Hexagon Cup, the newest addition to the padel calendar, today (Friday) announced its first media rights deal, a pan-Europe and Asia agreement with Warner Bros. Discovery
Cricket
Sponsorship & Marketing

The Board of Control for Cricket in India (BCCI) has invited bids in a new tender process for title sponsorship rights of the Indian Premier League (IPL) from 2024 to 2028.
Cricket
Sponsorship & Marketing

The Board of Control for Cricket in India (BCCI) has launched legal action against former top-tier sponsor Byju's over alleged non-payment of overdue sponsorship fees.
Cricket
Sponsorship & Marketing

Indian Premier League (IPL) team Rajasthan Royals has secured the long-term future of its front-of-shirt sponsorship position via an extension with energy solutions provider Luminous Power Technologies
Cricket
Media

More than 500 million people in India watched Disney Star’s linear coverage of the 2023 ICC Men’s Cricket World Cup, the pay-television broadcaster has announced.
Football
Sponsorship & Marketing

Visa has expanded its presence in international football via a regional sponsorship agreement with the Asian Football Confederation (AFC)
Football
Media

Iris Sport Media, the boutique agency set up by Ioris Francini and his former IMG colleagues Floris Weisz and Luca Baldanza, has been appointed by state-controlled sports media entity Saudi Sports Company…
Cricket
Media

India's defeat to Australia in the ICC Cricket World Cup final on home soil drew a record peak concurrency of almost 59 million viewers on Disney Star's OTT platform yesterday (Sunday)
Cricket
Media

A consortium spearheaded by sports broadcaster T Sports has secured domestic rights to the Bangladesh Cricket Board until the end of 2024, the Bangladesh Premier League (BPL) T20 competition in 2024 and…
Multiple Sports
Finance & Law

The China National Sports Group (CNSG) has announced an agreement with Singapore-based investment firm White Group to “acquire the intellectual property of leading international sports events” and inv…
Motorsport
Media

Formula E is racing to land a new free-to-air broadcaster in Germany in time for the start of the 2024 season after ProSiebenSat.1 ended its deal despite having seemingly agreed terms on a contract extension
Football
Media

The Dutch Eredivisie remains off television screens in Japan, with commercial broadcasters Fuji TV and TV Asahi picking up news access rights only, SportBusiness has learned
Motorsport
Events

Formula E has announced an agreement is in place to return to the streets of Tokyo in 2025, despite having yet to stage a race in the Japanese capital
Football
Media

Fifa has today (Wednesday) launched the tender process in South Korea for media rights to the men's World Cup in 2026 and the Women's World Cup in 2027
Cricket
Finance & Law

Saudi Arabia has expressed interest in expanding its investment in sport to include cricket’s Indian Premier League (IPL) and has spoken to the Indian government about the possibility of investing up t…
Cricket
Sponsorship & Marketing

Indian Premier League (IPL) franchise Gujarat Titans is actively searching for a new front-of-shirt sponsor after Ather Energy opted not to renew its deal, SportBusiness can reveal. 
Football
Sponsorship & Marketing

Paris Saint-Germain has signed its first sponsor from South Korea, today (Thursday) announcing a two-year global agreement with bakery brand Paris Baguette