Milan-Cortina 2026

Multi-sport
Sponsorship & Marketing

French outdoor sports brand Salomon has made its biggest sponsorship deal to date by signing as a top-tier ‘Premium Partner’ of the Milan-Cortina Winter Olympics in 2026. 
Olympic Games
Events

Four events on the programme for the 2026 Winter Olympic and Paralympic Games in Milan and Cortina d’Ampezzo will feature new formats and names following approval by the executive board of the International O…
Olympic Games
Events

The organising committee for the 2026 Winter Olympic and Paralympic Games in Milan and Cortina d’Ampezzo has informed the International Olympic Committee (IOC) that its budget for the event will be around €…
Olympic Games
Sponsorship & Marketing

Human resources company Randstad Italia has signed as the second domestic sponsor of the 2026 Winter Olympic and Paralympic Games in Milan-Cortina
Multi-sport
Events

The budget for the 2026 Winter Olympic and Paralympic Games in Milan and Cortina d’Ampezzo is set to rise to more than €2bn ($2.04bn).
Multi-sport
Sponsorship & Marketing

Italian supermarket chain Esselunga has become the first company to sponsor the 2026 Winter Olympics and Paralympic Games in Milan-Cortina
Olympic Games
Events

Local government bodies involved with organising the Milano Cortina 2026 winter Olympic and Paralympic Games have raised concerns with the Italian government over the funding plan for the event and have…
Multi-sport
Stadia

German ticketing and live entertainment company CTS Eventim has been awarded a contract to plan and construct a new 16,000-seat arena in Milan, with the venue scheduled for completion in 2025 ahead of…
Multi-sport
Events

The International Olympic Committee has teamed up with the International Paralympic Committee and the organising committees of the 2024, 2026 and 2028 Olympics to introduce a new global hospitality model,…