LaLiga
Features
Four years on, LaLiga’s international focus is paying off in sponsorship
Since LaLiga put internationalisation at the heart of its commercial growth plans in 2016, the Spanish league operator has increased its international presence to 84 countries and grown its sponsor portfolio five-fold.
LaLiga in talks with CVC, Bruin and others over investment in new technology arm
LaLiga is to separate its digital and technology operations into a new company, called LaLiga Tech, and is seeking private equity investment into the venture
LaLiga secures €67m loan to help clubs offset Covid impact
A loan of €67m ($81.2m) is to be split between 11 sides from Spanish football’s top two divisions as part of an initiative by LaLiga to help clubs jointly enter the financing market.
Espanyol brings women’s team into Skoda sponsorship deal
Second-tier Spanish Segunda División side RCD Espanyol has signed a renewal with automotive manufacturer Skoda.
Eleven signs off on LaLiga rights extension in Belgium
Subscription broadcaster Eleven Sports has finalised its extension of rights in Belgium to Spanish football’s LaLiga until the end of the 2025-26 season.