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Formula 1 sees surge in commercial revenues thanks to four new sponsorship deals

(Photo by Clive Mason/Getty Images).

New sponsorship deals with Salesforce, MSC Cruises, Lenovo and AlphaTauri have led to a significant increase in central commercial revenues for Formula 1. Matthew Williams reports on the values of the deals and how the brands plan to activate their rights.

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在得到世界赛车运动理事机构国际车联（FIA）的批准后，拥有14根赛道，并且赛车全电动化的Formula E赛事，将会从2020-2021赛季开始时拥有完全的世界冠军赛头衔
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