HomeMediaMultiple SportsGlobal
Premium

Webinar replay | Harnessing the power of user-generated content

How can sports rights-holders and their commercial partners benefit from user-generated content? To what extent should they allow their IP to be adapted and modified? And how is the UGC landscape shifting with the launch of new social media platforms? In this recording of a webinar that took place on April 15th Kevin McCullagh speaks to a panel of digital experts to find out.

How can sports rights-holders and their commercial partners benefit from user-generated content? To what extent should they allow their IP to be adapted and modified? And how is the UGC landscape shifting with the launch of new social media platforms? In this recording of a webinar that took place on April 15th Kevin McCullagh speaks to a panel of digital experts to find out.

You need a Premium subscription to access this content

Upgrade now to enjoy unlimited access to all our articles, insights, features and more

Already a subscriber? Sign in here

Most recent

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Len Perna, chairman and chief executive of TurnkeyZRG. Fisher and Russo also discuss the National Football League’s handling of governance matters surrounding the life-threatening, on-field injury of Buffalo Bills safety Damar Hamlin, ownership changes within Candy Digital, Cristiano Ronaldo’s historic signing with Saudi Arabian football club Al Nassr, Vince McMahon’s return to operational control of World Wrestling Entertainment, and John Henry’s leadership of Fenway Sports Group.
Premium

Two major East Asian markets report rampant piracy of Fifa World Cup matches in December, while piracy challenges subside in some other markets.

Fantasy sports and sports-betting startup for motorsports fans looks to offer a platform dedicated solely to a subset of sports largely ignored by mainstream daily fantasy and sports betting companies. Shawn Medow reports.
Premium