US College Sport
NCAA sees its revenue rebound sharply in 2021
Governing body reports return of fiscal state to pre-pandemic levels
Learfield unveils Amplify brand for its ticketing business
New moniker follows on prior agency rebranding
NCAA schools overwhelmingly ratify new constitution
Historic vote to usher in new model of governance for US college sports
CFP viewership rebounds for Georgia-Alabama title clash
Championship game is most-watched program on American cable in two years
CFP expansion efforts stall amid lack of consensus
Sharp divide remains regarding logistics of growth beyond four-team format
Twitter, ESPN activate around CFP championship game with inaugural Twitter Tribune
Social media platform Twitter and ESPN are activating around the College Football Playoff championship game with the debut of Twitter Tribune, a newspaper lookalike featuring fan tweets that will be distributed …
College Football Playoff champion could be crowned via forfeit
A team could advance to the College Football Playoff national championship and ultimately win the tournament by virtue of their opponents having to forfeit due to Covid-19 outbreaks, it has been announced
University of Maryland, PointsBet sign sportsbook partnership
Deal is the first of its type in the Big Ten Conference
Kevin Warren looks to guide Big Ten through transformative period in US college sports
Facing perhaps the largest set of transformational developments in the history of US college sports, Big Ten Conference commissioner Kevin Warren looks to use the well-being and opportunity of the student-athlete as a guiding principle. He discusses the fast-changing industry landscape with SportBusiness US Editor Eric Fisher.
San Diego State University secures $45m Snapdragon naming rights deal
San Diego State University has secured a long-term naming rights deal with San Diego-based technology company Qualcomm for its new college football stadium, which will be known as Snapdragon Stadium
Cincinnati becomes first non-Power Five team in CFP
Presence of undefeated Bearcats, not part of college football's blue bloods, likely to provide further impetus to expand championship event
Michigan-Ohio State clash draws record-level viewership
Rivalry generates Fox Sports' biggest regular season college football audience ever
Helbiz Media adds NCAA rights to Italian offering
Helbiz Media, a division of US-based micro-mobility company Helbiz, has acquired rights in Italy to American football and basketball championships organised by the National Collegiate Athletics Association…
Loyola Chicago shifts to the Atlantic 10 Conference
US college sports mid-major entity boosts its ranks
Syracuse University signs decade-long pact with Legends
Power Five school looks to unify many athletic department elements into single program
NCAA reorganization effort accelerates with new draft constitution
Governing body envisions much smaller role for itself
BeIN acquires NCAA rights in France in ESPN deal
Subscription broadcaster beIN Sports has acquired rights in France to National Collegiate Athletic Association (NCAA) events through an agreement with US sports broadcaster ESPN