Basketball

The National Basketball Association has announced that the Boston Celtics will travel to Italy to play a pre-season game on October 6 against Olimpia Milano as part of the NBA Global Games Europe 2015 series.

The National Basketball Association (NBA) has opted to step up its commitment to the Canadian market by expanding its preseason series in the country to a record number of teams and games.

Kevin Roberts looked at the NBA (National Basketball Association)’s new and innovative sock partnership, and whether it brings the league one step closer to jersey sponsorship.

Fiba, the global governing body of basketball, has revealed that it held a “constructive” meeting with a number of the sport’s European stakeholders earlier this week.

The National Basketball League (NBL) has set out plans to become one of Australia’s major sporting competitions after a deal was agreed for Larry Kestelman, co-owner and chairman of the Melbourne United franchise, to secure a controlling stake in the league.

Advertising and public relations giant WPP is launching a new sports marketing agency through GroupM, its global media investment management company.

The Fiba Europe division of basketball’s governing body, Fiba, has confirmed it is taking legal action against the Euroleague continental club tournament.

Leaders has announced that Judy Murray, team captain of Britain’s Fed Cup women’s tennis squad, will speak at the forthcoming Leaders Meet: The Game Changers event.

US college sport conference the Pac-12 has announced it is to host a first-of-its-kind, regular season basketball game in China as part of its Globalisation Initiative programme.

The International Basketball Federation (Fiba) has awarded its 2016 3x3 World Championships to Guangzhou, the third-largest city in China.

Euroleague Basketball has announced that the 2016 edition of its Final Four end-of-season men’s showpiece event will take place in the German capital, Berlin.

European basketball stakeholders have reiterated their opposition to the International Basketball Federation’s (Fiba) plans to instigate calendar reform and have called for further talks with the global governing body to find a “suitable solution”.

Euroleague Basketball has announced a new economic distribution model for its top-tier Euroleague competition and the introduction of a Financial Fair Play (FFP) system.

A new men’s basketball league is set to be launched in Japan in late 2016, with nearly 50 clubs from the country’s various competitions, including the BJ-League and the National Basketball League, having applied to compete.

SportBusiness International asks Brett Yormark, CEO of NBA (National Basketball Association) franchise the Brooklyn Nets and its Barclays Center home, about criticisms around his marketing strategy for the Nets and new Barclays Center tenant the New York Islanders.

Europe’s principal domestic leagues have written to Patrick Baumann, the secretary general of Fiba, to criticise proposed changes to the international calendar in 2017 and call upon the global governing body of basketball to involve clubs in “all decisions that have an impact on their activity.”