Yankees' 2021 season opener drives robust viewership
Brady-Belichick tilt posts second-best ‘SNF’ audience ever
Highly anticipated matchup lives up to heavy viewership expectations
IndyCar secures record 14 races on main NBC network in 2022 season
The 2022 NTT IndyCar Series schedule includes a record 14 of its 17 races airing domestically on the main NBC network, one more than previously announced in July
Viacom18 lands World Cup rights, ‘hires Star’s Jayaraj’ as sports head
Viacom18 has stepped up its presence in the Indian sports media marketplace with the acquisition of broadcast rights to the 2022 Fifa World Cup national team football tournament, plus the hiring of senior…
Ariston expands China-facing Juventus deal to include Indonesia
Italian Serie A side Juventus has expanded its regional sponsorship deal with Italian heating systems brand Ariston to include Indonesia