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World Surf League signs EMEA agency, Oakley becomes global sponsor

WSL surfer Griffin Colapinto rides a wave during free surfing on January 17, 2021 at Honolulu Bay (by BRIAN BIELMANN/AFP via Getty Images)

The World Surf League (WSL) has agreed a deal with the Front Foot Agency (FFA) to drive commercial growth in Europe, the Middle East and Africa, while product design and sports performance company Oakley has stepped up its association with the League by becoming a global partner.

The WSL already has a healthy presence in Europe at surfing destinations including South West France’s beach breaks, and Supertubos and Nazaré in Portugal, among others.

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