Viaplay lands IHF rights in 10 European markets to 2031

 IHF Men's World Championship trophy on show ahead of Denmark-Sweden final in Cairo on January 31, 2021 (Photo by Slavko Midzor/Pixsell/MB Media/Getty Images)
IHF Men's World Championship trophy on show ahead of Denmark-Sweden final in Cairo on January 31, 2021 (Photo by Slavko Midzor/Pixsell/MB Media/Getty Images)

Viaplay Group, the international subscription streaming broadcaster, has secured rights to International Handball Federation (IHF) competitions in 10 European countries, including the Nordic countries and Poland, until 2031.

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