The National Hockey League's New Jersey Devils have signed a "significant" multi-year sponsorship deal with sports betting platform Unibet
NHL, New Jersey Devils announce sports-betting partnerships with FanDuel
The New Jersey Devils are continuing to capitalize on legal sports betting within their home state by announcing a third deal with a sportsbook
PlayUp enters US sports betting market with Devils partnership
Australian online gaming company PlayUp has entered the United States sports betting market by striking a multiyear partnership with the National Hockey League's New Jersey Devils
Sports betting revenue could positively impact ticket prices, says NHL executive
Luc Robitaille, the Los Angeles Kings president, has claimed that sports betting revenues could be so considerable that NHL teams may keep the price of tickets down.
NHL tests puck and player tracking for broadcast and sports betting use
The NHL has tested real-time puck and player tracking in regular-season games for the first time and intends to have it in place across the league next season